News & Press

Azure Ortho announces a 50% discount on a trial kit for the new VECS™ Rapid Palate Expander.

 

Lake Forest, CA – September 9, 2009 – Just 4 months after the national launch of the VECS™ palate expander at the international AAO annual meeting in Boston, Azure Ortho is offering a 50% discount on a trial kit for doctor’s to try the new innovative device.

 

According to Matt Staples, Azure Ortho’s Director of Marketing and Sales, “We hope to gain market share by providing a safe and easy to use solution for doctors and their patients in the practice of palate expansion. By offering this promotion we are extending our reach and visibility into the market.”

 

Azure Ortho has also received their certification to provide the Canadian market the new VECS™ rapid palate expander in August and plan to launch their Canadian marketing strategy in November at the GLAO annual meeting in Toronto.

 

The VECS™ palate expander offers a safe and easy to use solution to rapid palate expansion. The device is activated with a long key from outside the mouth in a radial fashion, similar to the function of turning a car key. This device is what the industry has needed for over 40 years.

 

About Azure Ortho

 

Azure Ortho is an orthodontic supply company whose primary focus is to provide the worldwide orthodontic profession with innovative and progressive devices. Operating a state of the art manufacturing facility in Lake Forest, California, the company is well qualified be a major player in the orthodontic manufacturing industry. Azure Ortho’s manufacturing facility is ISO 9001:2008 and 13485:2003 certified, and is also FDA approved. With years of experience in manufacturing extremely small and miniature medical devices, Azure Ortho expects to be a leader in producing small, intelligently designed orthodontic appliances.

The product development staff at Azure Ortho is comprised of highly skilled professionals with over 80 years of combined experience in the medical device industry and the orthodontic profession. This experience, coupled with a manufacturing staff that operates a meticulously maintained, precision manufacturing, machining, and assembly facility, creates the optimal atmosphere for providing an excellent, finished product. Azure Ortho's most important attribute is the ability to provide innovative solutions with outstanding manufacturing capabilities.

With knowledgeable leadership and a seasoned manufacturing team, Azure Ortho plays an important role in the orthodontic industry. Obtaining a reputation for quick, precise results, Azure Ortho expects to be a leader in the orthodontic industry, while continually providing product improvement and evolution with the latest technology.

For more information on the VECS™ palate expander or Azure Ortho you can contact Matt Staples at 949-699-3344 or visit www.AzureOrtho.com.

 

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 USA, CA, Lake Forest 5/1/09
Azure Ortho recently debuted their new rapid palate expansion device at the AAO annual meeting in Boston. The name of the device is the VECSTM palate expander. This RPE has the same function as a traditional jack-screw style expander but with an innovative twist. The activation of the VECSTM takes place with a hex key that is inserted into the front of the expander and turned like a car key, unlike the front-to-back activation of the traditional devices. This provides a safe and easy-to-use solution to the frustrations and headaches that have been plaguing palatal expansion for decades.
The name VECSTM is simply an acronym for the 4 crucial attributes in which this unique product hails.
    Variable activation increments give the doctor the ability to do something completely new. Azure Ortho have designed the VECSTM to provide 0.2mm of expansion with one full rotation of the activation key. However, should the doctor desire a different activation increment, simply turning the activation key more or less will customize this process.
Ease of use is a defining characteristic of the VECSTM rapid palate expander. The activation screw-head is very easy to see and the activation key inserts into the screw-head while the handling of the key takes place outside of the mouth. Since the activation key has a ball shaped end, it can actually be inserted even when it is not exactly lined up with the activation screw-head within a 20 degree tolerance. This feature makes it ideal for any person to use. There is a target symbol embossed on one side of the key that makes it extremely easy to understand the proper direction to turn the key for activation.
Cost efficiency is always an important consideration for the doctor. When an appliance is simple, less time is involved in educating the patient how to use it. Case studies have shown that chair-side instructional time has been cut in half.
Safety is the most critical factor affecting medical devices. Accidental swallowing or aspiration of an activation key by the patient is a life threatening issue that should concern every doctor. For decades, the orthodontic literature and a tremendous amount of anecdotal evidence warn against this potential hazard. The VECSTM palate expander is immune to this problem because the handling of the large key takes place outside of the mouth and cannot be swallowed by patients. From a legal perspective, the VECSTM palate expander is far more superior to the products currently on the market.

For more information visit www.AzureOrtho.com or call (949) 699-3344

 

-Click here to download this Press Release-